Brutal Campaign: How the 1988 Election Set the Stage for Twenty-First-Century American Politics

Brutal Campaign: How the 1988 Election Set the Stage for Twenty-First-Century American Politics

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Author/Contributor(s): Fleegler, Robert L
Publisher: University of North Carolina Press
Date: 04/11/2023
Binding: Paperback
Condition: NEW
"At 8:00 p.m. Eastern Standard Time on election night 1988, NBC news anchor Tom Brokaw informed the country that they would soon know the outcome of 'one of the longest, bloodiest presidential campaigns that anyone can remember.' It was a landslide victory for George H.W. Bush over Michael Dukakis, and yet Bush would serve only one term, forever overshadowed in history by the man who made him vice president, by the man who defeated him, and even by his own son. The 1988 presidential race quickly receded into history, but it marked the emergence of negative campaigning, attack advertisements on television, and other key trends that came to define the elections that followed"--