Death to All Sacred Cows: How Successful Businesses Put the Old Rules Out to Pasture

Death to All Sacred Cows: How Successful Businesses Put the Old Rules Out to Pasture

$34.00
$34.00
$34.00
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Author/Contributor(s): Fraser, Beau
Publisher: Grand Central Publishing
Date: 03/11/2008
Binding: Hardcover
Condition: NEW
Written by advertisers, this book demonstrates just how wrong most conventional business wisdom is. From branding to leadership to hiring, no sacred cow is left standing.