Big Bird and Beyond: The New Media and the Markle Foundation

Big Bird and Beyond: The New Media and the Markle Foundation

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Author/Contributor(s): Mitgang, Lee D
Publisher: Fordham University Press
Date: 01/01/1989
Binding: Paperback
Condition: NEW
This work examines the career of Lloyd Morrisett - a television executive who developed the successful children's television programme Sesame Street, with the aim of teaching pre-school children the basics of literacy. His other media and journalistic achievements are also listed.