The Platinum Rule: Discover the Four Basic Business Personalities--And How They Can Lead to Success

The Platinum Rule: Discover the Four Basic Business Personalities--And How They Can Lead to Success

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Author/Contributor(s): Alessandra, Tony
Publisher: Grand Central Publishing
Date: 02/01/1998
Binding: Paperback
Condition: NEW
In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach people. Rather, they propose the Platinum Rule: "Do unto others as "they'd" like done unto them". In other words, find out what makes people tick and go from there.