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| Author/Contributor(s): |
McKenna, Regis
|
| Publisher: |
Basic Books
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| Date: |
05/21/1993
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| Binding: |
Paperback
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| Condition: |
NEW
|
The bestselling author of The Regis Touch expands on his previous work to focus on building crucial relationships that help a company dominate--and own--the market in this age of the customer. Includes stories, insights, and advice to give readers an edge in today's fiercely competitive climate.
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