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Relationship Marketing: Successful Strategies for the Age of the Customer
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Author/Contributor(s):
McKenna, Regis
Publisher:
Basic Books
Date:
05/21/1993
Binding:
Paperback
Condition:
NEW
From the author of the bestselling
The Regis Touch,
a simple process for building the crucial relationships that help a company dominate--and
own
--the market in the Age of the Customer.
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