Fad Surfing in the Boardroom: Managing in the Age of Instant Answers

Fad Surfing in the Boardroom: Managing in the Age of Instant Answers

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Author/Contributor(s): Shapiro, Eileen C
Publisher: Basic Books
Date: 10/07/1996
Binding: Paperback
Condition: NEW
Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.