| Author/Contributor(s): | Brodsky, Norm; Burlingham, Bo |
| Publisher: | Portfolio |
| Date: | 2/23/2010 |
| Binding: | Paperback |
| Condition: | NEW |
People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.
Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.