Make Ours Marvel: Media Convergence and a Comics Universe

Author/Contributor(s):	Yockey, Matt
Publisher:	University of Texas Press
Date:	06/20/2017
Binding:	Hardcover
Condition:	NEW

Tracing the rise of the Marvel Comics brand from the creation of the Fantastic Four to the development of the Marvel Cinematic Universe, this volume of original essays considers how a comic book publisher became a transmedia empire.