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| Author/Contributor(s): |
Danna, Sammy R
|
| Publisher: |
University of Wisconsin Press
|
| Date: |
06/15/1992
|
| Binding: |
Paperback
|
| Condition: |
NEW
|
Advertising and marketing scholars offer some of their most instructive, stimulating, and entertaining works on subliminal perceptions in advertising; nineteenth-century trade cards; T-shirt messages; advertising in the twenty-first century; and the changing male image in advertising.
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