| Author/Contributor(s): | Wolff, Michael |
| Publisher: | Simon & Schuster |
| Date: | 6/15/1999 |
| Binding: | Paperback |
| Condition: | NEW |
As he describes his efforts to control his company's burn rate—the amount of money the company consumes in excess of its income—Wolff offers a no-holds-barred portrait of unaccountable successes and major disasters, including the story behind Wired magazine and its fanatical founder, Louis Rossetto; the rise of America Online, perhaps the most dysfunctional successful company in history, and the humiliating inability of people such as Bill Gates to untangle the intricacies of the Web.