| Author/Contributor(s): | Levinson, Jay Conrad |
| Publisher: | Harper Business |
| Date: | 1/18/1993 |
| Binding: | Paperback |
| Condition: | NEW |
Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate.