Social Judgment: Assimilation and Contrast Effects in Communication and Attitude Change

Social Judgment: Assimilation and Contrast Effects in Communication and Attitude Change

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Author/Contributor(s):
Publisher: Praeger
Date: 01/22/1981
Binding: Hardcover
Condition: NEW
The results of collaborative research on attitudes and attitude change in terms of basic findings and principles from laboratory studies of judgment in general and of assimilation-contrast effects in particular.