| Author/Contributor(s): | Lull, James |
| Publisher: | Columbia University Press |
| Date: | 10/06/2000 |
| Binding: | Paperback |
| Condition: | NEW |
Lull discusses the key critical concepts in contemporary culture and communication, providing a fresh account of current developments worldwide. Drawing on major streams of social and cultural theory and on ethnographic research, Lull shows how modern mass media interacts with and influences ideology, consciousness, hegemony, social rules, power, meaning and culture.