Fresh from the Factory: Nature and the Roots of the Industrial Food Supply

Author/Contributor(s):	Kideckel, Michael S
Publisher:	Oxford University Press
Date:	10/30/2026
Binding:	Hardcover
Condition:	NEW

Fresh from the Factory explains how Americans industrialized their food supply in the nineteenth and twentieth centuries--and why they did so in the name of nature. Using breakfast cereal as its main case study, the book shows how manufacturers and advertisers convinced consumers--particularly women looking to raise healthy families--that they could escape the troubles of an industrialized food system by turning to the very forces that tied them to it.