{"product_id":"9789465510170","title":"Strategic Prospecting: The no-nonsense sales guide to consistently winning new B2B clients","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eBosch, Jorik\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eLannoo Publishers\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e1\/12\/2027\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003eA practical guide, Strategic Prospecting shows you how to get noticed in an increasingly crowded environment.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eDecision-makers deal with a constant stream of emails, calls and notifications every day. Overloaded inboxes and increasingly strict filters are making traditional prospecting methods - ‘send more messages, make more calls’ - less and less effective. \u003cb\u003e\u003ci\u003eStrategic Prospecting\u003c\/i\u003e\u003c\/b\u003e shows you how to get noticed in an increasingly crowded environment. Step by step, you will learn how to build a structured approach: from developing a clear strategy and creating relevant prospect lists to writing effective cold emails, designing sequences and using proven scripts. No theoretical concepts, but a practical guide full of examples and proven techniques that will help you start more conversations and move opportunities forward. ‘This is not a “tips and tricks” book. People are looking for value, trust and a reason to take action now. Jorik understands this: he doesn’t build a sales funnel, he builds a runway.\u003cbr\u003e \u003cbr\u003e\u003ci\u003e\"Read it, highlight it, fold down the corners and put it into practice\u003c\/i\u003e.\" — \u003cb\u003eMichael Humblet\u003c\/b\u003e, Founder of Chaomatic, Co-founder of School of Sales and author of \u003ci\u003eWhy Now\u003c\/i\u003e. \u003cbr\u003e \u003cbr\u003e\u003ci\u003e\"Jorik is the man who loves prospecting, learns by doing and teaches others how to do it: Go Johnny, erm… Jorik, go go! A great book and highly recommended.\"\u003c\/i\u003e — \u003cb\u003ePeter Snauwaert\u003c\/b\u003e, Sales Manager at Cronos Group. \u003cbr\u003e \u003cbr\u003e\u003ci\u003e\"This book brings traditional prospecting into the modern ICT world.\"\u003c\/i\u003e — \u003cb\u003eFrank Borgenon\u003c\/b\u003e, Sales Manager at Equans.","brand":"Lannoo Publishers","offers":[{"title":"Default Title","offer_id":49030947963135,"sku":"9789465510170","price":45.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/massivebookshop.com\/products\/9789465510170","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}