{"product_id":"9781940858982","title":"DataStory: Explain Data and Inspire Action Through Story","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eDuarte, Nancy\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eIdeapress Publishing\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e9\/17\/2019\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003eScientists have proven that stories make the brain light up in ways no other form of communication does. Using story frameworks as a communication device for data will help make your recommendations stick and be acted on.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e Organizations use data to identify problems or opportunities. The actions others may need to take today from your insights in data could reverse or improve the trajectory of your future data. So, communicating data well drives very important outcomes.\u003cbr\u003e \u003cbr\u003e Even though most roles depend on data, communicating well is the top skill gap in roles using data. The essential skill for today’s leaders (and aspiring leaders) is shaping data into narratives that make a clear recommendation and inspire others to act.\u003cbr\u003e \u003cbr\u003e Almost every role today uses data for decision-making. As you grow in your career, you can become a strategic advisor and ultimately a leader using data to shape a future where humanity and organizations flourish.\u003cbr\u003e \u003cbr\u003e Duarte and her team have culled through thousands of data slides of her clients in technology, finance, healthcare, and consumer products, to decode how the highest performing brands communicate with data.\u003cbr\u003e \u003cbr\u003e \u003ci\u003eDataStory \u003c\/i\u003eteaches you the most effective ways to turn your data into narratives that blend the power of language, numbers, and graphics. This book is not about visualizing data; there are plenty of books covering that. Instead, you’ll learn how to transform numbers into narratives to drive action.\u003cbr\u003e \u003cul\u003e \u003cli\u003eIt will help you communicate data in a way that creates outcomes both inside and outside your own organization.\u003c\/li\u003e \u003cli\u003eIt will help you earn a reputation as a trusted advisor, which will advance your career.\u003c\/li\u003e \u003cli\u003eIt will help your organization make faster decisions and inspire others to act on them!\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e Nancy Duarte is one of the preeminent storytellers in American business and the acclaimed author of \u003ci\u003eSlide:ology\u003c\/i\u003e, \u003ci\u003eResonate\u003c\/i\u003e, and the \u003ci\u003eHBR Guide to Persuasive Presentations\u003c\/i\u003e comes this book that will help you transform numbers into narratives.\u003cbr\u003e \u003cbr\u003e \u003cb\u003eWinner of 8 Book Awards!\u003c\/b\u003e\u003cbr\u003e \u003ci\u003e\u003cb\u003e2020 AXIOM BUSINESS BOOK AWARDS GOLD MEDAL\u003c\/b\u003e\u003cbr\u003e \u003cb\u003e2019 FOREWORD INDIES AWARD SILVER MEDAL\u003c\/b\u003e\u003cbr\u003e \u003cb\u003e2019 IBPA BENJAMIN FRANKLIN GOLD WINNER\u003c\/b\u003e\u003c\/i\u003e","brand":"Ideapress Publishing","offers":[{"title":"Default Title","offer_id":42969954615551,"sku":"9781940858982","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/Jacket_02283645-6f2f-4f16-b229-784c11a9756a.jpg?v=1772725605","url":"https:\/\/massivebookshop.com\/products\/9781940858982","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}