{"product_id":"9781668037515","title":"Rivals Turned Idols: How The NBA '96 Draft Class Changed the Game","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eKimble, Julian\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSimon \u0026amp; Schuster\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e4\/27\/2027\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eHardcover\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003eFor fans of \u003ci\u003eThe Last Dance \u003c\/i\u003eand Hanif Abdurraqib’s \u003ci\u003eThere’s Always This Year, \u003c\/i\u003ethe must-read story of the 1996 NBA Draft class—Kobe Bryant, Allen Iverson, Steve Nash— that turned the NBA into a global force and changed culture forever.\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eRivals Turned Idols\u003c\/i\u003e, a legendary class of players—Kobe Bryant, Allen Iverson, Steve Nash, Ray Allen, and Stephon Marbury—emerged not just as stars, but as architects of the modern game and the global phenomenon it would become.\u003cbr\u003e \u003cbr\u003e This is the story of how athletes became brands, how style and music merged with sport, and how the NBA expanded from American arenas to a worldwide stage. From Philadelphia playgrounds to Los Angeles spotlights to sold-out gyms in Beijing, the ripple effects of this class are still shaping the game and the culture around it today.\u003cbr\u003e \u003cbr\u003e Electric, deeply reported, and rich with cultural insight, \u003ci\u003eRivals Turned Idols \u003c\/i\u003eis the story of the draft that turned a league into a global force, and rivals into icons.","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":48700887499007,"sku":"9781668037515","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/9781668037515_s600x595.jpg?v=1781631993","url":"https:\/\/massivebookshop.com\/products\/9781668037515","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}