{"product_id":"9781642011821","title":"No B.S. Guide to Making Them Believe","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eKennedy, Dan S.; Kessler, Chip\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eEntrepreneur Press\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e4\/7\/2026\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003eDR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e In this second edition of the book, delve into his TWENTY-ONE MARKETING PRINCIPLES, which offer a blueprint for bold advertising, marketing, promotion, and personal promotion strategies that can transform any business into a profitable venture.\u003cbr\u003e\u003cbr\u003eIF YOU DESIRE TO MAKE YOURSELF OR YOUR BUSINESS RENOWNED AND MAGNETICALLY ATTRACTIVE, whether locally or globally, this in-depth exploration of the Lost Secrets behind Brinkley's success is a must-read!\u003cbr\u003e\u003cbr\u003eEXPLORE:\u003cbr\u003e\u003cul\u003e \u003cli\u003eStrategies for establishing Maximum AUTHORITY, ensuring that your offerings are sought after and embraced without hesitation.\u003c\/li\u003e \u003cli\u003eThe crucial elements of CLARITY necessary for marketing success, often overlooked by businesses.\u003c\/li\u003e \u003cli\u003eAn essential question that, once answered, can significantly enhance the effectiveness of your advertising efforts, setting you apart from competitors.\u003c\/li\u003e \u003cli\u003eThe 3-Step Brinkley Blueprint for leveraging media effectively, avoiding the common pitfalls that befall many business owners.\u003c\/li\u003e \u003cli\u003eA revolutionary shift in your sales approach that can lead to easier conversions—why the sale delayed can be the sale more easily made!\u003c\/li\u003e \u003cli\u003eThe Brinkley Prescription for achieving virtually unlimited PRICE ELASTICITY, along with the ultimate response to any price objection.\u003c\/li\u003e \u003cli\u003eThe key to earning ADMIRATION, a powerful tool for attracting customers who are eager to engage with your business.\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003eINCLUDES:\u003cbr\u003e\u003cul\u003e \u003cli\u003eTRANSCRIPT of a Brinkley Radio Broadcast\u003c\/li\u003e \u003cli\u003eARCHIVE EXAMPLES of Dr. Brinkley's sales literature and advertising copy.\u003c\/li\u003e \u003cli\u003ePROFITABLE LESSONS FROM Napoleon Hill, Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar, Dave Thomas (Wendy’s), and Avatar.\u003c\/li\u003e \u003c\/ul\u003e","brand":"Entrepreneur Press","offers":[{"title":"Default Title","offer_id":48279928930559,"sku":"9781642011821","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/9781642011821_s600x595.jpg?v=1776094477","url":"https:\/\/massivebookshop.com\/products\/9781642011821","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}