{"product_id":"9780684859026","title":"Global Literacies: Lessons on Business Leadership and National Cultures","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eRosen, Robert H.\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSimon \u0026amp; Schuster\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e1\/11\/2000\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eHardcover\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003eThroughout the world, languages differ, but the business questions are the same. In French and Japanese, Hebrew and English, executives are asking, \"How can I survive and thrive in the borderless, global marketplace?\" \u003cbr\u003e For answers, the authors of \u003ci\u003eGlobal Literacies\u003c\/i\u003e went straight to the leaders themselves -- the CEOs of thousands of corporations around the globe. \u003cbr\u003e Two lessons emerged. First, there are leadership universals that every executive and manager needs to practice in order to be world-class at home and abroad. The second defied conventional wisdom: in the borderless economy, culture doesn't matter \u003ci\u003eless,\u003c\/i\u003e it matters \u003ci\u003emore.\u003c\/i\u003e \u003cbr\u003e Around the world, business leaders apply their own experiences -- personal, professional, and cultural -- to an ever-expanding world of Dutch colleagues, Brazilian suppliers, Taiwanese manufacturers, and Chinese competitors. These leaders are trying to become globally literate...and \u003ci\u003eGlobal Literacies\u003c\/i\u003e is for, and about, them. \u003cbr\u003e No one knows this better than CEOs of successful global companies such as Japan's Canon, Sweden's Ericsson, Taiwan's Acer Computers, the U.K.'s British Telecommunications, and U.S.-based Coca-Cola. \u003cbr\u003e In \u003ci\u003eGlobal Literacies,\u003c\/i\u003e a team of researchers led by Robert Rosen, Ph.D., of Healthy Companies International, and Watson Wyatt Worldwide have produced the first model of international business success based on a wide-ranging landmark study of global leaders and their world-class companies. \u003ci\u003eGlobal Literacies\u003c\/i\u003e documents the exclusive results of a worldwide survey of over one thousand senior executives and in-depth interviews with CEOs of seventy-eight companies -- companies representing 3.5 million employees in more than 200 countries, and with more than $725 billion in annual sales. \u003cbr\u003e \u003cb\u003e\u003ci\u003eGlobal Literacies\u003c\/i\u003e offers compelling new insights and business tools:\u003c\/b\u003e \u003cbr\u003e \u003cb\u003eThe Global Leadership Universals\u003c\/b\u003e \u003cbr\u003e Learn the new literacies of business: \u003cbr\u003e * Personal Literacy -- understanding and valuing yourself\u003cbr\u003e * Social Literacy -- engaging and challenging people\u003cbr\u003e * Business Literacy -- focusing and mobilizing your business\u003cbr\u003e * Cultural Literacy -- valuing and leveraging cultural difference \u003cbr\u003e \u003cb\u003eThe Global Success Quotient\u003c\/b\u003e \u003cbr\u003e Learn which are the most globally active, financially successful companies -- and countries -- in the world, understand how they got there, and apply those learnings to your own organization. \u003cbr\u003e \u003cb\u003eThe Cultures of Twenty-first-Century Business\u003c\/b\u003e \u003cbr\u003e Develop ways to \u003ci\u003esee\u003c\/i\u003e global challenges and opportunities, \u003ci\u003ethink\u003c\/i\u003e with an international mindset, \u003ci\u003eact\u003c\/i\u003e with fresh global-centric leadership behaviors, and \u003ci\u003emobilize\u003c\/i\u003e world-class companies -- whether you're a multinational giant, a domestic manufacturer, or a local community organization. \u003cbr\u003e \u003cb\u003eNational Profiles\u003c\/b\u003e \u003cbr\u003e With sophisticated profiles of thirty countries, and survey data from eighteen national cultures -- from the Tolerant Traders of the Netherlands to China's Ancient Modernizers and the Optimistic Entrepreneurs of the United States, \u003ci\u003eGlobal Literacies\u003c\/i\u003e is a groundbreaking and fascinating work on the most important issues in the world of business today.","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":43405112508671,"sku":"9780684859026","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/Jacket_0b46d28a-6b7c-4c32-8ee0-1d44fe084595.jpg?v=1746930401","url":"https:\/\/massivebookshop.com\/products\/9780684859026","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}