{"product_id":"9780060758684","title":"Alpha Dogs: How Your Small Business Can Become a Leader of the Pack","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eFenn, Donna\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eHarper Business\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e05\/08\/2007\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cblockquote\u003e\u003cp\u003eOutsmart your competitors, leap to the head of the pack, and become an alpha dog!\u003c\/p\u003e\u003c\/blockquote\u003e\u003cp\u003eHow does an average company distinguish itself in the marketplace, generate higher sales than its competitors, and earn the lasting loyalty of customers and employees? \u003c\/p\u003e\u003cp\u003e\u003cem\u003eAlpha Dogs\u003c\/em\u003e tells the inspiring stories of savvy entrepreneurs who discovered the perfect formula and rose to the top. In her personal and probing style, Donna Fenn, a twenty-year veteran of \u003cem\u003eInc.\u003c\/em\u003e magazine, introduces eight men and women who share their hard-earned insights and practical tips—from Chris Zane, whose retail bike shop has perfected the art of customer service, to Deb Weidenhamer, who transformed a sleepy auction house with her innovative use of technology. \u003cem\u003eAlpha Dogs\u003c\/em\u003e is a practical guidebook for every current and aspiring self-starter who wants to stand out and succeed.\u003c\/p\u003e","brand":"Harper Business","offers":[{"title":"Default Title","offer_id":46196611088639,"sku":"9780060758684","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/Jacket_6463a290-8eb3-4826-bfe7-6f5d2b1377a6.jpg?v=1727841038","url":"https:\/\/massivebookshop.com\/products\/9780060758684","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}