{"product_id":"9781954676510","title":"Hospitable Healthcare: Just What the Patient Ordered!","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eShoemaker, Stowe; Yesawich, Peter\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eIndigo River Publishing\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e9\/5\/2023\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eHardcover\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003e\u003ci\u003e\u003cb\u003e“We thought we knew what patients needed...\"\u003c\/b\u003e\u003c\/i\u003e\u003cb\u003e– Dr. James Merlino\u003c\/b\u003e\u003ci\u003e\u003cb\u003e, Cleveland Clinic\u003c\/b\u003e\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eMost consumers agree their service experiences with hospitals, clinics, and physicians fall well short of their service experiences with hotels, resorts, and restaurants. So, what would their experiences be like if healthcare providers served them the same way hospitality providers do?\u003cbr\u003e \u003cbr\u003eGiven that both industries share many common service touchpoints, one wonders whether healthcare service providers could adopt principles of hospitality to enhance the patient experience. The insights shared in this book reveal the answer: yes! \u003cbr\u003e \u003cbr\u003eRich with original survey data, examples, and interviews with widely admired hospitality and healthcare service practitioners, \u003ci\u003eHospitable Healthcare\u003c\/i\u003e is a valuable resource guaranteed to enhance the patient experience. \u003cbr\u003e \u003cbr\u003eThe first of its kind,\u003ci\u003e \u003c\/i\u003e\u003ci\u003eHospitable Healthcare\u003c\/i\u003e introduces healthcare providers to an original service model based on principles the hospitality industry has used to create great guest experiences: PAEER (for Prepare, Anticipate, Engage, Evaluate, Reward). The model addresses four trends impacting healthcare: more patient-directed selection of healthcare service providers; greater transparency in the pricing of healthcare services to promote competition; more direct-to-consumer marketing to attract new patients; and the growing importance of patient satisfaction when payors determine reimbursement. \u003cbr\u003e \u003cbr\u003e As Shoemaker’s and Yesawich’s work reveals, \u003ci\u003eHospitable Healthcare\u003c\/i\u003e is indeed just what the patient ordered!","brand":"Indigo River Publishing","offers":[{"title":"Default Title","offer_id":44234588487935,"sku":"9781954676510","price":27.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/Jacket_a5d80c8f-5d57-4d6f-a993-20aa9a3106c8.jpg?v=1740680753","url":"https:\/\/massivebookshop.com\/de\/products\/9781954676510","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}