{"product_id":"9781646873326","title":"Trustworthy Innovation: An Urgent Playbookfor Building Solutions Humans Can Believe In and Count On","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eGuarini, Kathryn \u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eIdeapress Publishing\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e3\/9\/2027\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eHardcover\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003cb\u003eSpeed used to be the advantage. Now it’s the risk.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn today’s world, companies are under pressure to innovate faster than ever—launching new technologies, products, and AI-driven solutions at breakneck pace. But as recent failures have shown, speed without trust doesn’t scale. It breaks—often publicly, and often permanently.\u003cbr\u003e \u003cbr\u003e In \u003ci\u003eTrustworthy Innovation\u003c\/i\u003e, former IBM Chief Information Officer and Yale professor Kathryn Guarini offers a practical, field-tested framework for building technology and products that people can rely on—before something goes wrong.\u003cbr\u003e \u003cbr\u003e Drawing on more than two decades at the highest levels of technology leadership, Guarini shows why trust is no longer a “soft” concept or ethical afterthought—it is a hard business requirement. When trust fails, the consequences cascade: customers leave, regulators intervene, reputations collapse, and entire companies lose momentum overnight.\u003cbr\u003e \u003cbr\u003e Through a series of high-profile case studies—from the Theranos scandal to global system outages and AI failures—Guarini reveals a consistent pattern: trust isn’t lost in a single moment. It erodes through decisions made early in the design and development process, long before launch.\u003cbr\u003e \u003cbr\u003e The solution is not to slow down innovation—but to build it differently.\u003cbr\u003e \u003cbr\u003e At the center of the book is the TRUST Framework, a clear, actionable method for designing systems that are:\u003cbr\u003e \u003cul\u003e \u003cli\u003eTried-and-True (reliable under real-world conditions)\u003c\/li\u003e \u003cli\u003eReinforced (secure against evolving threats)\u003c\/li\u003e \u003cli\u003eUser-Centered (designed for real people, not assumptions)\u003c\/li\u003e \u003cli\u003eSustainable (built for long-term impact)\u003c\/li\u003e \u003cli\u003eTransparent (open, explainable, and accountable)\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003e\u003cbr\u003e This is not theory. It’s a playbook.\u003cbr\u003e \u003cbr\u003e Readers will learn how leading organizations embed trust into their products from day one, how to identify hidden risks before they escalate, and how to make better decisions under pressure—whether launching a startup, scaling a product, or leading a global enterprise.\u003cbr\u003e \u003cbr\u003e For leaders navigating AI, digital transformation, and increasing regulatory scrutiny, Trusted Innovation provides a clear answer to a critical question:\u003cbr\u003e \u003cbr\u003e How do you move fast—without breaking what matters most?","brand":"Ideapress Publishing","offers":[{"title":"Default Title","offer_id":48700881010943,"sku":"9781646873326","price":28.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/9781646873326_s600x595.png?v=1781631964","url":"https:\/\/massivebookshop.com\/de\/products\/9781646873326","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}