{"product_id":"9781642259094","title":"The Revenue Engine: Fueling a B2B High Octane Pipeline","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eBrown, Kara Smith\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eAdvantage Books\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e11\/19\/2024\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003eUnlock the secrets to B2B go-to-market success with Kara Smith Brown's transformative book, \u003ci\u003eThe Revenue Engine\u003c\/i\u003e. This is your roadmap to building a powerful revenue engine:\u003cbr\u003e\u003cul\u003e \u003cli\u003e \u003cb\u003eShare Good News\u003c\/b\u003e: Build relationships and keep conversations alive with compelling stories and data insights.\u003c\/li\u003e \u003cli\u003e \u003cb\u003eTrack Interest\u003c\/b\u003e: Identify opportunities and guide prospects through your pipeline effectively.\u003c\/li\u003e \u003cli\u003e \u003cb\u003eFollow Up Consistently\u003c\/b\u003e: Convert leads into loyal customers with proactive engagement.\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003ePacked with real-world case studies and actionable strategies, this playbook is essential for both seasoned professionals and newcomers. CEOs and leadership teams will gain insights on leveraging data and measuring success through pipeline volume, velocity, and value—empowering informed decisions.\u003cbr\u003e\u003cbr\u003eSay goodbye to random acts of marketing and embrace a structured approach that delivers measurable results and secures your place at the executive table. Elevate your marketing game and drive your business forward!","brand":"Advantage Books","offers":[{"title":"Default Title","offer_id":48326347817215,"sku":"9781642259094","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/9781642259094_s600x595.jpg?v=1780335390","url":"https:\/\/massivebookshop.com\/de\/products\/9781642259094","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}