{"product_id":"9780399175435","title":"It's Not What You Say: How to Sell Your Message When It Matters Most","description":"\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eAuthor\/Contributor(s):\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eParker, Michael\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eTarcher\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eDate:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e12\/29\/2015\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003ePaperback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"\"\u003eNEW\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003eNo matter what the speaking challenge is, this inspirational, cleverly illustrated book will help readers perform with \u003cb\u003epassion\u003c\/b\u003e, \u003cb\u003epower\u003c\/b\u003e and \u003cb\u003epersuasion\u003c\/b\u003e—at the top of their game.\u003cbr\u003e\u003cbr\u003e Whether chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, readers of\u003cb\u003e \u003c\/b\u003e\u003ci\u003eIt's Not What You Say\u003c\/i\u003e will discover how to:\u003cbr\u003e\u003cbr\u003e \u003cbr\u003e   •  Use the rule of three to win any audience over \u003cbr\u003e   •  Prepare so you can be yourself – but better \u003cbr\u003e   •  Embrace the unknown and conquer any fear \u003cbr\u003e\u003cbr\u003e Capturing a life time’s work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a \u003cb\u003ecourageous, memorable, stand-out \u003c\/b\u003espeaker.","brand":"Tarcher","offers":[{"title":"Default Title","offer_id":43406728003839,"sku":"9780399175435","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0886\/2873\/files\/9780399175435_s600x595.jpg?v=1777307431","url":"https:\/\/massivebookshop.com\/de\/products\/9780399175435","provider":"MASSIVE BOOKSHOP","version":"1.0","type":"link"}